Do you have a website that’s not making money? Or perhaps it’s making money, but you’d like to increase the income earned from your site? Then you’ve come to the right place!
We’ve put together a guide that offers various ways to monetise your blog in 2020. Over the years, the Internet has brought about a revolution in the way people can make money. Earning online income was once considered something that wasn’t possible for the normal person.
However, these days, everything has changed. With more advanced technology, and the availability of smart devices, the Internet has become more available to more people than ever before. Almost anyone can earn money online with a little initiative.
Creating a Site is Easy
That’s a fact—you don’t even have to be a coder these days to get a site up and running. To earn an income from a site can be more challenging. We’re not here to say it’s easy. It’s not. Like anything else, monetising a blog or website takes time and effort.
You will need to find your target audience, consistently create new content, use social media to promote your site/blog and more. It’s a lot of work that must be done each day, each month. But if you put in the work, it is possible to earn an income from you site or blog.
Effective Ways to Monetise Your Website or Blog
Here’s our list on methods you can use to monetise your website or blog. These are not ways to make money with only a few clicks, but with consistent effort, you can definitely earn for your efforts.
1). Affiliate Marketing
If you’ve not considered affiliate marketing, this is a method that bears trying. How does it work? You first will need to join an affiliate program. Some of the most popular affiliate programs include:
- Amazon Associates
- Ebay Partner Network
- CJ Affiliate
Once you join an affiliate program, then you look for products that match topics on your website or blog. When you’ve chosen a product, then you copy the link to the product provided by the affiliate program. Then this link is used on your site; for each person who clicks the link and makes a purchase, the affiliate program pays you a certain amount. This amount will vary from program to program, so be sure to thoroughly read through all the TOS before signing up. This way you’ll know how the program works, what it pays, learn the rules, and more.
As an example, let’s say that your website is about gaming headphones. You’ll want to find an affiliate program that promotes gaming headphones. In that case, you might choose Amazon, as they sell a wide variety of products in all types of categories. You would use the link provided by Amazon to the gaming headphones you’d like to promote on your site. For each person who clicks the link and makes a purchase, you receive a certain amount back.
If you have a high traffic website or blog, this could mean there’s a possibility for thousands of people to click the affiliate links each month. Even if you only earn a few cents on each purchase, which adds up over time. Some websites and blogs earn thousands of pounds each month from this type of affiliate program.
One rule you must follow is that all affiliate links and programs you use on the site must be declared. Block visitors need to understand that these are affiliate links and that their purchase earns you a little money. And, to be effective, you should only choose products that fit the needs of your target audience.
2). Create and Sell Your Own Digital or Physical Product
Selling your own digital or physical products is another way to monetise a website or blog. One of the best things about this method is that the product belongs to you, meaning it can potentially earn more money than selling products from other sources.
When creating a product, you will need to put in the time and effort needed to create something that people will want to buy. It will need to provide customers with value and solve a problem for customers.
What types of products can you create? Here are some examples:
- Ebooks & audiobooks
- Graphics, photos, and videos
- Website themes and templates
- Audio elements
- Merch (t-shirts, coffee mugs, and more)
Here, again, your product will need to match the topic on your site, and meet the needs of your site users.
3). Paid Membership Sites
Another popular method to monetise sites and blogs is to start a paid membership site. A paid membership site is something like a forum, except that to get it, you have to pay. Keep in mind a paid membership site needs to offer value, which means tons of content that is dedicated on the topic of your site or blog. This may be in the form of ebooks, special advice and tips, educational materials, and more.
Another popular form of a paid membership site is to create a paid job board. If you’re a freelancer with excellent industry connections, this might be a great choice for your site.
4). Review Products or Publish Sponsored Posts
This is another popular method to earn money from a website or blog. For this method, it’s necessary to reach out to sponsors who offer services, products and solutions for your target audience. Or you can choose to go with product reviews.
Product reviews are highly popular. Again, focus on those products that your readers will find useful. You can even add a video. Here, think of all those unbox videos on YouTube. The product is unboxed, and then reviewed. This can be anything from a device like a computer to kitchen gadgets. Anything that solves the problems of your target audience.
When using these methods, if you choose to use sponsors, then this will need to be disclosed to the readers and site visitors.
5). Accept Donations
This has become an extremely popular method to monetise blogs and websites. It was once viewed as a form of begging, but no more. Instead, site visitors now see donations as a way of supporting their favourite sites.
Under this type of monetisation program, it will be necessary to create valuable content on a regular basis. And this content should be free. That’s the key here.
Some creatives offer two ways for readers to support them—through one-off donations or with a recurring donation.
The key to monetisation is to experiment and carefully choose products, affiliates, and more than fit your target audience. Content will need to be added regularly, too. Then you’ll have a higher probability of earning from your blog or website on a regular basis.
Liam is a website designer and digital marketer based in Leeds, West Yorkshire. He spent a decade working within the charity sector before moving into the marketing space a number of years ago. Liam always strives to do something slightly different with every project and always designs to deliver results, not just pretty websites.